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This Thursday: Connecting with Your Customers in the Early Stages with Allan Isfan

September 27, 2009

Chris Schmitt

How many times have you had an idea to pitch and you don’t really quite know how to get it across in a way that will “make it stick” and maybe get your first customer?

This Thursday, learn from one of the best:  Allan Isfan. Allan will focus on ideas during the early stages of connecting with customers: validate what you are building and possibly getting an early customer. He will use real example from his own experience.

1. How to deliver a message that sticks so your customers “get it”

  • this will focus on two key areas
  • story boarding
  • SUCCESs (simple, unexpected, concrete, credible, emotional, story)
  • slide design

2. Focus on things you can do to connect with potential customer in the validation phase ….

  • prototypes
  • getting advisors
  • collateral
  • looking at things like a partnerships

Allan is CEO of FaveQuest, a Social Media Platform company based in Ottawa.  He’s also out to change the world! Allan’s presentation Change the World One Child at a Time has been viewed over 12,000 times. Allan’s latest endeavor is Zoogeez, an online playground for kids to safely play, create, watch with the mission being kids from around the world working together and getting to know each other.

Please join us for this very special presentation from a very special person.

Location:

The Code Factory
2nd floor
246 Queen St. West
Ottawa

Time: 5:45-8:00PM

Note: you need to ring the buzzer to use the elevator after 5PM

While there is no need to register it would be great to let us know if you are coming by using Twegather to send your reply over Twitter: Reply: Yes › or Reply: Maybe ›

And don’t forget to contribute to The Code Factory’s “cookie jar” at the end of the night.

-Chris

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